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Marketing Goals: How Many Is Too Many?

Any great marketing strategy involves setting goals. Many individuals believe that the more you want to accomplish, the more goals you need to set. Unfortunately, this method...

7 Things Your Marketing Department Could Be Doing if You Hired a Marketing Agency

Any top-notch marketing campaign includes a set of sophisticated tactics. To achieve success, the process requires time, effort, and full dedication. A small marketing team...

Why Post-COVID is the Perfect Time to Hire a Marketing Agency

COVID-19 changed the way consumers think and act. Even though some countries are beginning to reopen, over 40% of buyers are still mindful of how they spend their money.

What is Geofencing and How to Know If You Need It

It's early in the morning. You're driving groggy and still wiping the sleep from your eyes. You have a few minutes before you're due in the office, and you want a pick-me-up —...

What is your OTT Strategy?

Over the top (OTT) media has become an increasingly popular source of news and entertainment for consumers. It’s on pace to make traditional television all but obsolete in the...

The Experience and Expertise You Get When You Hire Emmis Marketing

Are you interested in a high-quality experience that will allow you to reach your marketing goals? Your ROI is our business--and we work hard to ensure that you're seeing a...

Mistakes to Avoid When Building Your Marketing Plan for the Remainder of 2020

By now, everyone has experienced the effects of the pandemic both personally and professionally. Not only have many companies had to change their business approach due to new...

Employee Spotlight: Heidi Brewer

This month we're shining our spotlight on Heidi Brewer, our Ad Op Specialist with big love for the Big Island!

How to Pivot Your Goals Now and See Marketing Results in 2020

The pandemic has forced everyone to revise their original marketing goals and take a closer look at the strategies that will serve them best. Marketing plans that were...

Perfect Pairings: The Best Marketing Channels to Use for Different Marketing Goals

Maximizing marketing campaigns is the goal of any business or company. However, what makes this process so complicated is the number of marketing channels out there that can...

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