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How to Brand Through Storytelling

Try to think back to a specific time when you watched TV and came across a particularly memorable ad. There was likely an ad at some point that you felt did an excellent job of...

Impactful Video Strategies for Nonprofit Organizations

For nonprofit organizations, video marketing is among the most effective methods to get their message across. Video is one of the best mediums to help you get your information...

Does Grassroots Marketing Still Work?

Grassroots marketing remains one of the most effective ways to connect with specific audiences, showing that you understand them by appealing to their emotions. It's more than...

Marketing for Government Agencies

Creating a unique marketing campaign while remaining tasteful may seem like a daunting task as a government agency. Unlike companies in the private sector with more leeway to...

Adtaxi Announces New Business Venture with Emmis Communications

Adtaxi, one of the country's fastest-growing digital marketing agencies, today announced a new business venture with Indianapolis-based Emmis Communications, one of the...

Your Permission Slip to Explore Other Agency Options

Are you currently unhappy with the performance of your marketing campaigns with your current agency? If you're not getting the results you want, you're not alone in your...

9 Questions Your Marketing Agency Should Be Able to Answer

Many businesses require the services of a marketing agency to optimize their ad spend and streamline their campaigns. However, it can be tough to tell marketing agencies apart...

7 Government Marketing Best Practices

Great marketing helps government agencies keep their audiences engaged and informed. Marketing enables government agencies to do their job more effectively by establishing a...

Train Your Brain with This Marketing Quiz

It's National Train Your Brain Day and we're putting your knowledge to the test with this short marketing terms quiz. Whether your a marketing novice or an industry pro, we...

4 Tips for a Smooth Transition When Changing Your Agency of Record

The time has come to switch marketing agencies. How do you go about it? Many executives put the decision off because they associate the switch with numerous problems. They...

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